360° Photo Product

Case Study

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53
Meetings
In
4 months

Results

  • 6 signed clients in 4 months
  • 53 meetings in 4 months
  • 15,437 added to Total Addressable Market
  • 39 page Sales Development Playbook
  • Still booking strong during COVID

Challenges

OpenSpace was looking to supplement their SDRs to help scale outreach more affordably. Their biggest concern was keeping up the level of quality, making sure their outreach partner represented them well, and also can help them expand their target list. They also have 5 sales reps and needed someone to schedule for each rep based on his or her territory.

Solution

1. We built a Total Addressable Market broken down in detail by Territory, including how many target accounts each rep has.

2. We created a Sales Development Playbook that in detail included our buyer person, copy, strategy, and best tactics.

3. We created 3 campaigns for 3 separate buyer persons. Then on top we added campaigns for individual sales reps so we actively make track and make sure we are generating enough pipeline fo each rep to hit their quota.

4. Finally we executed these campaigns across Email, Professional Social Channels, and Direct Mail.

About

Company Type
SaaS

Company Size
30 Employees

Product/Service
360° Degree Photo Documentation

Target Industries
Construction

Target Departments
VPs of Ops/Construction

Outreach Channels
Email, Social, Direct Mail

Headquarters
San Francisco, CA

Website
openspace.ai

Learn More About OpenSpace

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